Seller's Guide

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money you can put toward a new home? Do you need to sell as soon as possible to facilitate a move? Once we understand your needs and priorities, we can better craft an amazing offer. 

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. 

I provide dynamic pricing strategies to give you a range of selling options depending on your goals. Do you want to sell in 72 hours? Do you want to sell for higher than CMA value? We will discuss what it takes to get top dollar from your investment and how your timeline impacts pricing strategy.

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes staging, a deep clean, small repairs and even maybe some big ones. All to make sure your home is in pristine condition.

Sotheby's has the world's best real estate marketing, hands down. We provide maximum exposure and syndicate your listing to our 7,000 partners. What is more, is the quality of what we do. Our brand is best described by the 3 things we do better than anyone else:

• Storytelling – We take the time to understand what is special about your home and take the time to explain to potential buyers what makes it unique. Your property is a 1 of 1.
• Pull vs Push – Our strategy does not wait for your qualified buyers to search for your home. Your most qualified buyers come to us. 
• Focus – Our Global Referral Network lets us focus on feeder markets and what we excel at, human relationships. We will find the individual people who want to buy your home.

Let me ask you, do you believe your home has a fixed value or that it can sell for a range of prices depending on the negotiating skills of your agent?

Receiving an offer is exciting. I will evaluate each offer, to ensure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. 

If the offer is not acceptable, there are many ways to bridge the gap and negotiate a deal that suits your needs.

Once the offer is accepted, we will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the terms, I will prepare the final contract.

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. I will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, I will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you will also need to make arrangements to move out of the home so the new buyer can take possession.

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. We will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, we can make plans handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts, and ensuring the new owner has instructions for all appliances that will remain in the home.